Endeavour-Energy---A-novel-approach-to-attaining-the-coveted-single-view-of-customer

Success Stories A novel approach to attaining a single view of customer - and building real-world analytics capability

A novel approach to attaining a single view of customer - and building real-world analytics capability

Fragmented data was making it difficult to see clearly.

Endeavour Energy provides electricity to around 2.4 million people across Western Sydney, the Blue Mountains, the Southern Highlands, the Illawarra and the South Coast. The organisation needed a trusted, integrated view of its customers - bringing together data from billing, CRM, field services and customer interaction systems into a single golden record. At the same time, the organisation was building internal analytics capability and needed Power BI solutions that its teams could own and evolve. The dual challenge - technical integration and organisational capability building - required a partner willing to work alongside the internal team rather than delivering and departing.

Identity resolution. Real collaboration. Capability that stays.

One51 designed and built a single view of customer on Microsoft Azure, implementing an identity resolution framework that connected customer records across more than 20 data sources. Rather than building a solution that the team could not maintain, One51 worked alongside Endeavour Energy's internal data team throughout the engagement - transferring knowledge, building capability and leaving the organisation in a position to continue evolving the solution. In parallel, One51 delivered Power BI dashboards giving network operations, customer services and executive teams the visibility they needed to make faster, better-informed decisions.

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  • 20+

    Customer data sources connected into a single golden record

  • Customer-obsessed

    Described by leadership as critical to delivering on the mission

  • Internal capability

    Built and left with the Endeavour Energy team to own and evolve

Testimonial image
Instead of coming with a set methodology and forcing it on us, they were ready to listen and engage with our ideas. Single view of customer required innovative design thinking and we expected plenty of iteration, but at the same time needed rapid design and delivery. They had existing knowledge of our operating environment and remained very flexible throughout the project. They are smart people, who are efficient and collaborative, which was exactly what we needed.

Robbie Cook

Enterprise Information Architect, Endeavour Energy

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